Confidently control your nutrition
with the macro tracker that adapts to your metabolism


"the best paid diet app."


"the top nutrition tracking app"
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Featured articles

Greg Nuckols
The Drawbacks of Using Wearable Devices to Inform Nutrition Targets

Eric Trexler
Are Refeeds and Diet Breaks All They’re Cracked Up To Be?
Can Mindful Eating and Macro Tracking Co-Exist?
Lose weight, gain muscle, maintain results
Smart nutrition coach adapts to your metabolism
MacroFactor uses a dynamic algorithm to adapt to changes in your metabolism and personalize your macro plan to keep you on track.
Fastest food logger on the market
MacroFactor has the fastest food logging workflows on the market. Logging a food takes fewer taps in MacroFactor than in any other app, and all foods have been verified for accuracy.
Evidence-based recommendations
MacroFactor's algorithms and recommendations are based on proven nutrition and behavioral science.

Case studies
The product press

MacroFactor Advances Macro Tracking with its Timeline-Based Food Log
MacroFactor just released an enhanced timeline-based food log that maximizes meal planning utilities while minimizing decision fatigue for quick logging. By the end of this announcement, you’ll learn how MacroFactor’s unique timeline features will make tracking macros easier and faster than ever before.

MacroFactor Delivers on the Next-Generation Macro Tracking & Nutrition Coaching Experience
MacroFactor just launched a fully reimagined, modern dashboard and strategy interface with an emphasis on forming sustainable nutrition habits. By the end of this announcement, you’ll learn to take advantage of MacroFactor’s new macro tracking features to lose weight, gain muscle, and maintain results.

The MacroFactor Annual Report: 2022
In this inaugural Annual Report, we reflect on the improvements made to MacroFactor in its first year, and provide a sneak peek at the development we’re planning for Year 2 and beyond.

Why You Should Consider Ditching MyFitnessPal for MacroFactor
MacroFactor’s hyper-efficient food logging workflows and weekly nutrition adjustments set it apart from MyFitnessPal. But what does MyFitnessPal offer that MacroFactor doesn’t? In this article, we compare MacroFactor vs MyFitnessPal head to head.

MacroFactor Delivers on the Next-Generation Macro Tracking & Nutrition Coaching Experience
MacroFactor just launched a fully reimagined, modern dashboard and strategy interface with an emphasis on forming sustainable nutrition habits. By the end of this announcement, you’ll learn to take advantage of MacroFactor’s new macro tracking features to lose weight, gain muscle, and maintain results.
MacroFactor Monthly
On the last Monday of each month, we send a digest of what’s new, what’s noteworthy, and what’s next for MacroFactor.
Food logging engines just got a lot speedier
A new case study and common questions about food logging
Create notes about your day right from the Food Log
The food timeline revamp is now available
Quick actions are now available
Recipe Sharing is now available
The new Dashboard is here
Help
The MacroFactor Knowledge Base contains helpful how-tos, answers to FAQs, and explanations of the app's unique features.
Roadmap
The MacroFactor public roadmap shows our plans for new features and improvements. We welcome your feature requests here too!
Community
The MacroFactor groups are a great place to ask and answer questions and connect with a likeminded and supportive community.
Join the Facebook group or subreddit

Reach your diet goals with MacroFactor
Join 60,000 users and confidently control your nutrition with MacroFactor. Download and start your free trial to get your custom macro plan and food logging access today.