Confidently control your nutrition
with the macro tracker that adapts to your metabolism
Featured articles
Scan Nutrition Labels to Track Foods Faster
How Max Used MacroFactor to Prep for a Bodybuilding Show
Lose weight, gain muscle, maintain results
Smart nutrition coach adapts to your metabolism
MacroFactor uses a dynamic algorithm to adapt to changes in your metabolism and personalize your macro plan to keep you on track.
Fastest food logger on the market
MacroFactor has the fastest food logging workflows on the market. Logging a food takes fewer taps in MacroFactor than in any other app, and all foods have been verified for accuracy.
Evidence-based recommendations
MacroFactor's algorithms and recommendations are based on proven nutrition and behavioral science.
Case studies
The product press
Scan Nutrition Labels to Track Foods Faster
MacroFactor just added a label scanner to its food logging suite so you can create and track new foods effortlessly. No more back and forth to input nutrition facts – simply scan and go!
Experience MacroFactor Directly from Your Home Screen with Widgets
MacroFactor just introduced a new way for you to track your nutrition on iOS and Android devices and delivered on the most requested feature on the roadmap – home screen widgets.
The 2023 MacroFactor Annual Report
In our Annual Report, we reflect on the improvements made to MacroFactor in its second year, and provide a sneak peek at the development we’re planning for Year 3 and beyond.
Experience MacroFactor Directly from Your Home Screen with Widgets
MacroFactor just introduced a new way for you to track your nutrition on iOS and Android devices and delivered on the most requested feature on the roadmap – home screen widgets.
The 2023 MacroFactor Annual Report
In our Annual Report, we reflect on the improvements made to MacroFactor in its second year, and provide a sneak peek at the development we’re planning for Year 3 and beyond.
MacroFactor Monthly
On the last Monday of each month, we send a digest of what’s new, what’s noteworthy, and what’s next for MacroFactor.
How to get abs, new success stories, and updates on what’s next
Label scanner, a weight loss success story, and MacroFactor in Japan
New Custom Food features, answers to FAQs, and label scanning
New articles and a case study, and an update on home screen widgets
In-depth articles
Why Habits Matter For Goals & Outcomes
This article explores the concept of habits, their significance in achieving your goals, and the importance of giving them more attention.
Logging for Loss: A Look at the Research on Logging Food and Weight
Does logging help with weight management? If so, is there a best way or method to maximize its benefits? This article dives into the research to see what it says about logging.
What Do We Mean When We Call MacroFactor “Adherence Neutral”?
We sometimes refer to MacroFactor as an “adherence neutral” app. This article will describe what we mean by that term, and discuss why we have an adherence-neutral philosophy.
Micronutrients Are Important, But They Aren’t Everything
In the last installment of our five-part micronutrient article series, we discuss the limits of micronutrient tracking for the purpose of planning a healthy diet.
Help
The MacroFactor Knowledge Base contains helpful how-tos, answers to FAQs, and explanations of the app's unique features.
Roadmap
The MacroFactor public roadmap shows our plans for new features and improvements. We welcome your feature requests here too!
Community
The MacroFactor groups are a great place to ask and answer questions and connect with a likeminded and supportive community.
Join the Facebook group or subreddit
Reach your diet goals with MacroFactor
Join 120,000 users and confidently control your nutrition with MacroFactor. Download and start your free trial to get your custom macro plan and food logging access today.